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It’s widely accepted that the two most important things a startup needs to get right are building a great product and talking to users. As a technical founder, building has always come naturally to me. Talking to users? Not so much. In this post, i’ll share some of the misconceptions I had about talking to users—and the surprising benefits I’ve discovered from doing it consistently.

In the world of distributed systems, ensuring reliable event delivery is crucial, especially when dealing with webhooks. The transactional outbox pattern has emerged as a robust solution to this challenge. In this post, we'll explore how to implement this pattern to guarantee reliable webhook delivery, even in the face of system failures.